"Knowledge is power."- Francis Bacon
Dear EWI Representatives,
Today I am thrilled to be able to share with you my experience at the Midwest Board Forum last weekend. What a fabulous, energetic group of passionate women we had gathered for the day at Wayne County Community College! A huge thank you to all those who welcomed Cortney and I and to EWI of Detroit-Windsor for being such amazing hosts!
We started out the weekend at a wonderful Greek restaurant on Friday night and then had time to catch up with one another back at the hotel...the historic and beautiful Westin Book Cadillac. Saturday morning was led by an outside facilitator who led us in vigorous discussions to identify the challenges facing EWI today. We then finished off the afternoon sharing best practices - always a useful exercise that gives you lots of takeaway ideas!
One of the key issues I heard repeatedly was that Chapters are not aware of the marketing and recruitment tools we have available. Yet again, we are not educating our membership adequately. That is something I take to heart very seriously, as really, if no one knows what we create, or if it does not meet the needs, what is the point? I came away more determined than ever that we need to be hosting a New Member Webinar monthly at a set day and time. This needs to be part of a new member's orientation process. It was also suggested that we hold a Chapter Development Webinar on reviewing the tools we have in place, or that we are currently working on. I will make sure this gets on the slate as soon as possible.
In the meantime, I would like to invite each of you to build your knowledge NOW! The next time you find yourself at your computer going to play a game of solitaire or peruse Facebook, instead why don't you take some time to poke around the corporate website at www.ewiconnect.com? There is a tonne of great tools ready for your use at Chapter level; press releases, phone scripts, recruitment postcards, brochures, letters to Executives, etc, etc. Please let me know if there is something specfic you would like to see that is not currently developed and we will work hard to ensure it is delivered. The staff is currently refreshing some of these pieces so be sure to take a look soon.
I would like to thank the staff for always being cognizant of potential savings that we can realize in running more efficiently. They regularly bring these to our attention, and that, to me, is great leadership!
We will be posting the ED position next week. Watch your inbox! I know there are quite a few interested candidates amongst the membership and we eagerly await your replies.
As we enter into this weekend of remembrance, please do take the time to pause on Sunday the 11th at 11:00am for a minute of silence. We should never forget to honour those that gave their lives so that we can enjoy the freedoms we have in both countries.
The freedom to vote comes to mind of course given the US election this week. I for one, as a regular watcher of Detroit cable TV, am happy that Prop 3 was turned down (thanks Renea for educating me that if you wanted the new bridge you had to vote "No"!). Confusing? WOW...how counter-intuitive is that?
Enjoy your weekend everyone and remember - take time to familiarize yourself with our website. It is there for you to draw upon when building your own EWI Toolbox!
Kindest Regards,
Karen
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